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Top 7 Challenges of Mover Marketing & How to Overcome Them

Porch Group Media

New research from V12 and Ascend2’s The Marketers Perspective on Mover Marketing report finds that mover marketing programs have a significant impact on the overall success of marketing performance, providing tremendous boosts in acquisition and retention initiatives. Solutions to the Top 7 Challenges of Mover Marketing.

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How Will IPG’s Purchase of Acxiom Affect Marketers?

Porch Group Media

billion consumers, is expected to play a pivotal role in transforming IPG’s data-driven marketing and first-party data capabilities. Some agencies have even said the lack of third party data for targeting will take things back to “the stone age”. The acquisition of Acxiom, which supplies data on 2.2 The Third-Party Data Landscape.

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How to Implement Your Content Marketing Strategy

Content Standard

Here’s where successful marketers realize that crafting the plan is the (comparatively) easy part. Your content marketing program’s business goals need not be predictable, short-term monetary needle-movers. A deep knowledge of your chosen schema is the first step to a successful execution of your content marketing strategy.

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Understanding the Consumer Engagement Cycle With Jason Keath of @SocialFresh [@InboundNow #26]

Hubspot

Jason is a well known connector and speaker in the social media space and the first return guest on Inbound Now, dating all the way back to Episode #1 ! He is a social media speaker as well, and he actually was the first guest on Inbound Now. He is the first return guest, so welcome back to the show, Jason. Jason: Thank you.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

I do exactly that at my agency, Web Profits by creating content & videos about our core values, beliefs, process and inner workings which helps us show our human side and potential clients feel like they know us. more likely to actively map the customer journey, compared to the under-performers. Mobile Video. Back to top.