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From Specialist to Lead: The Peaks, Valleys & Troughs of Simon Girardin’s CRO Journey (ft. John Ostrowski)

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Currently the CRO Manager at Conversion Advocates , Simon makes the journey from a CRO specialist to a lead at an agency look easy. Think site audits or no-code landing pages — CRO was a small part of the ecosystem at the digital global marketing agency Simon worked at. And ensure the agency was on board with what he planned to do.