NuSpark Consulting

OCTOBER 27, 2013

Depending on what you read, most research shows that white papers are still the most authoritative content asset, but video marketing continues to grow. YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. Match offers with target audience.

Planning 100

Planning Lead Scoring Lead Ranking Lead Generation 100

SugarCRM

DECEMBER 11, 2013

YouTube Dashboard. Google AdWords Tracking. White Papers. See A Demo.' Web Analytics. Web Visitor Alerts. Web Visitor Mapping. Keyword Analysis and Tracking. Lead Scoring. Lead Profiles. Lead Scout. Auto Nurture. Event Management. Webinar Campaigns. Social Marketing. Social Publishing. Social Analytics. Contact Us.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Anything Goes Marketing

NOVEMBER 16, 2008

Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers. For example, if the conversion rate of a Google AdWords campaign is failing as the effort to turn these "inquiries" into MQLs (marketing qualified leads) is too expensive and takes too long, remove it.

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

Scoop.it

NOVEMBER 2, 2021

In that case, most of your content will be focused on assets like eBooks, white papers, market research studies, and product demonstrations, which are typically gated behind forms. By quickly scheduling a demo, you may schedule the appointment when the lead is most interested. Search Engine Optimization for YouTube.

Paid Content 91

Paid Content CMS Development B2B Marketing Marketing & Strategy 91

SnapApp

DECEMBER 14, 2016

Both Google AdWords and Facebook Ads work best when your website can handle mobile traffic. From company YouTube and Vimeo channels to Facebook Live and Snapchat, the options are seemingly endless. In B2B, do you gate demos of your product? There's no excuse at this point for not updating your website to be mobile responsive.

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100