Adwords CPL Opt-in ROAS 
Hubspot
AUGUST 8, 2019
But if half of small business are using it, we just can’t afford to ignore this channel, no matter how perplexing. As a marketer, PPC is a skill that you should have in your toolbelt — or at least have a basic understanding of. This guide will help you grasp pay-per-click marketing in its entirety. When done right, PPC can earn you quality leads.
Single Grain
NOVEMBER 14, 2023
Naturally, this is hardly ideal if you plan to increase your ROAS (Return on Ad Spend) or simply tighten the purse strings. With that in mind, it pays to consider some great alternative ad networks to ensure that your business gets the most bang for its proverbial buck. The only question is, which one do you choose?
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