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B2B Lead Generation Blog: Prediction: Lead generation dashboards will likely be a hot topic

markempa

NOVEMBER 15, 2005

Ive found that most of them dont work well for companies that have a complex sale. It is designed it to give a complete view of companys vital marketing ROI metrics for each of their lead generation modalities (contains fictional data). Ive found that most of them dont work well for companies that have a complex sale.

Lead Generation

Lead Generation Generation Work Management Leads

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

JULY 31, 2009

Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. I worry that this tool only ends up helping sales pick out cold calls to make, and is not used by marketers enough to segment, collect, and improve their prospecting databases. Among other stuff.

Enterprise Management

Enterprise Management Work Management DemandBase Marketing Management

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B2B Lead Generation Blog: Prediction: Lead generation dashboards will likely be a hot topic

Demandbase: A New Twist In The Lead Management Automation Market

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