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PPC Isn’t Screwed — You Aren’t Doing It Right

Convert

PPC is dead.”. PPC is dying.”. PPC is still alive and well. But some PPC experts are still making a killing for their ecommerce businesses, DTC brands, and Shopify stores. But some PPC experts are still making a killing for their ecommerce businesses, DTC brands, and Shopify stores. Intent rules all.

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7 Tried-and-True Strategies SaaS Businesses Are Using to Grow

Hubspot

Importantly, content continues to drive leads, whereas other forms of marketing, like pay-per-click (PPC) advertising will only do so for as long as you continue spending. The value of product trials is that they are a strong indicator of buyer intent. 5) Google AdWords. PPC remains popular for several reasons.