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9 Key Points & Action Items from BtoB Magazine’s Social Media Report

KoMarketing Associates

The emergence of a converged media imperative ties the value of user generated content (social shares, organic reviews, etc.) BtoB Magazine ‘s latest report on B2B social media marketing provides further support and insight into the strategies, applications, and challenges marketers face. One Size Does Not Fit All.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is East Coast Bureau Chief for BtoB Magazine. Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. That is, continuing to add features: social features, lead generation features and analytics.

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

He is East Coast Bureau Chief for BtoB Magazine. Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. That is, continuing to add features: social features, lead generation features and analytics.

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The Danger of Email Marketing Benchmarks « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be. from your boss.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

Or which four cities rank ahead of Seattle and San Francisco as the “most networked?” The city ranked fourth on Men’s Health magazine’s just-released list of the ‘ most socially networked cities.’ ’ Minnesota’s most populous city earned an A+ grade and ranked just behind Washington, D.C.;