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How to Find and Hire a Director of Marketing for Your Business

Single Grain

SEM skills to improve the ROI of the different digital marketing campaigns. Here are some sample interview questions you can ask your marketing director job candidates (not that you should ask them all!): Which Adwords extensions will you use to promote a SaaS product? What made you you choose marketing as a career?

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SMX East 2016 Day 3 – Mobile PPC, Retargeting & Remarketing, Conversion Rates & Metrics

QuanticMind

Retargeting can, of course, take the form of traditional digital marketing, such as standard text ads (STAs) and display banners, or they can be dynamic, based on user behavior, browser history and abandoned shopping carts. Granular location segmentation can often provide performance lifts in search engine marketing (SEM).

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Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

All too often smaller agencies will fly a white hat / ethical SEO banner whilst focusing on strategies like PBNs that are easy to scale yet risky and clearly against Google’s guidelines and all too often can be easily labeled as a link scheme. To avoid that, ask for a sample of a monthly client metrics report. Tommy Landry.