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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

It’s especially important for B2B companies to optimize for site speed because each missed lead could mean thousands of dollars of missed revenue. What percentage of PageRank is lost with a 301 redirect? What does Google think about advertorials, native advertising, and editorial content?

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

What About Advertorials? Does PageRank Flow Through Image Links? Advertorials (IMPORTANT). What are Advertorials? Popularity versus PageRank (or reputation) are separate but related discussions that can collectively impact search results but also may not have direct influence. What is a “Paid Link”?

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How to Build Inbound Links the White Hat Way

Hubspot

While link building strategies vary in difficulty, many search engine optimizers (including myself) believe it is the hardest part of their job. 2) Advertorials or Large Scale Guest Blogging. Advertorials are pieces of paid content disguised as editorials (think wolf in sheep’s clothing.). The Importance of Link Building.