Advertorials, Email Campaigns, Open Rate and White Paper

15 B2B case studies show how content marketing drives ROI

Biznology

FEBRUARY 23, 2015

ADP : Developed a content marketing campaign to connect and engage with their target audience on a ADP solution using white papers and a diagnostic assessment tool. The campaign generated over $1 million in new sales opportunities with several deals closed within the first 3 months of launch. Maersk now has more than 1.5m

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What Is Lead Generation in 2019

Albacross

APRIL 24, 2019

Run an advertorial in a magazine, or. Buy an email list, and spam the list with promotional offers. This applies to not just websites and landing pages, but also PPC ads and email campaigns. Conversion Rate. Then And Now. Back in the day, lead generation techniques were pretty straightforward.

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B2B Marketing Zone

15 B2B case studies show how content marketing drives ROI

What Is Lead Generation in 2019

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