How to Create Cross-Channel Campaigns: 5 Do’s, 5 Don’ts, 3 Examples
ClearVoice
JANUARY 28, 2021
These include, but are not limited to, websites, emails, SMS messaging, social media, blogs, news outlets, print-on-demand providers, advertising, and so on. The campaign leveraged influencer partnerships paid media — including a YouTube advertorial that garnered 1.6M Twitter’s #BlackLivesMatter campaign.
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