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How to Promote Your Content Using Paid, Earned & Owned Media

Hubspot

Influencers can be bloggers or people that amass large social followings around their industry expertise. Just be sure that you''re covering all of your SEO-bases when having your content syndicated. Advertorials (Sponsored Content). Popularized by Forbes , online advertorials are beginning to crop up all over the Internet.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

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Create High Converting Pre-Sell Pages in Just 3-5 Minutes!

Optinmonster

You have pre-cart pages, pre-lander pages, bridge pages, and advertorials. Shy away from “hard selling”: This is the number one rule when it comes to pre-selling pages. If you were looking for ways to optimize your site’s SEO, you may search for something like “ SEO tools ” to get started. Don’t be too pushy.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. Content Marketing Results: Landing Pages Rule , July 12, 2010. We’ve Got Algorithms.

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Earned-media micro-influencer marketing master class

Biznology

Blogger outreach tends to focus on only identifying and engaging top-25 influential bloggers. We collect every blogger who has ever had a thematic interest in our customers. If it exists, there is a blog about it (Rule 34 variant–if it exists, there is porn of it!). Be grateful (nobody is required to help you).

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Influencer marketing is one percent inspiration, ninety nine percent perspiration

Biznology

Last night I had the honor of dusting off my trusty old long tail earned media blogger outreach deck and updating it for the new world of earned media influencer marketing for the lovely Brigitte Winter and her Georgetown School of Continuing Studies students. We collect every blogger who has ever had a thematic interest in our customers.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. That’s what SEO is all about.

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