seo.co

MARCH 12, 2021

If you were on the ground floor walking around, the advertisement didn’t look like much. Astroturfing. If you’re okay with being controversial and potentially ruffling a few feathers, astroturfing could provide a good opportunity for high-ROI guerrilla marketing. Buzz marketing could be described as the opposite of astroturfing.

Astroturfing 98

Astroturfing Creativity Marketing Strategy Marketing & Strategy 98

seo.co

MARCH 12, 2021

If you were on the ground floor walking around, the advertisement didn’t look like much. Astroturfing. If you’re okay with being controversial and potentially ruffling a few feathers, astroturfing could provide a good opportunity for high-ROI guerilla marketing. Buzz marketing could be described as the opposite of astroturfing.

Guerilla Marketing 64

Guerilla Marketing Astroturfing Creativity Marketing Strategy 64

seo.co

DECEMBER 18, 2020

Astroturfing – Or The Art of Masquerading. + Astroturfing – Or The Art of Masquerading. The new term for this type of activity is “astroturfing,” taking its cue from the way astroturf masquerades as real grass. Use all of the time-honored techniques of old style public relations and advertising.

Astroturfing 69

Astroturfing Work Management Marketing Management SEO 69

Biznology

OCTOBER 8, 2013

These fake grass roots campaigns, called astroturfing, caught on about ten years ago and still haven’t died out. . All this was brought to mind when I recently did some dog food research for a client and it occurred to me that quite a few of the comments are astroturf. Well, from 2003-2006 I was in the astroturfing business.

Social Media 80

Social Media Astroturfing Practices Media 80

Martech

NOVEMBER 1, 2022

The consensus of senior leadership in many companies is that if buying slows, advertising and marketing spending are the first places to cut. You’re not alone if you’re as confused as a goat on an astroturf right now. Dig deeper: B2B marketing budgets stalled out in 2022. Where’s Don Draper when you need him?

Work Management 108

Work Management Marketing Management Marketing Budget Budget Programs 108

Convince & Convert

DECEMBER 16, 2010

McMurry , a fast-growing custom publishing and advertising company in Phoenix with 165 employees, has a fantastic, effective mechanism for ensuring that its cultural principles are shared and understood in every corner of the organization. Sadly, Astroturf didn’t.). You must define and articulate your culture with clarity.

Astroturfing 129

Astroturfing Social Media Advertising Agencies Demonstrating Intent 129