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Moneyball for Marketers

Adobe Experience Cloud Blog

These KPIs are not necessarily “wrong”, but they paint a wide brush over what’s actually going on with your sales and marketing funnel. Frank Passantino suggested this KPI in a recent Marketo blog. Moneyball for Marketers was posted at Marketo Marketing Blog - Best Practices and Thought Leadership. | [link]. That’s a 3.2%

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Sales Pipeline Radio, Episode 122: Q&A with Dave Gerhardt @davegerhardt

Heinz Marketing

Customers are still often forced through a maze of funnels and forms before they can talk to a sales rep. If you’re listening to us live on the Funnel Media Radio Network, this is not a live show, but it’s still going to be awesome. I’ve heard it described as P2P, people to people. I appreciate that very much.