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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

We know that the most effective content marketers have a documented content marketing strategy that defines the mission statement, the target audience, and the value your effort will bring to both your audience and your business. One of the common ways to look at this is subscribers to a blog or newsletter. That can take years.

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Can Your Brand Monetize Web Content Without Serving Ads?

Content Standard

That said, if a company decides to increase marketing ROI through content monetization, it has a lot of options beyond serving annoying display ads alongside web content. An obvious choice is serving up ads alongside web content via a program like Google AdSense. Create for Short-term and Long-term Content ROI.