Media Buying 101: What It Is and How It Works [+15 Platforms to Use]
Hubspot
APRIL 2, 2021
It doesn't get much buzz in the marketing industry, but this process is responsible for the targeted ads we see today. However, in a small to medium-sized business, the job may be done by the same person or team. Think Google Adsense and Facebook Audience Network. AdCritter is a DSP made for small to medium-sized businesses.
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