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You’re doing a terrible job with search and social

Biznology

Because when your law office bill tens of millions of dollars and you spend hundreds of thousands of dollars annually on Google Ads, then spending back in the sort of real money that successful search has generated for your firm/agency/company is a no-brainer. Made for Ads site – where users quickly click on your 50%+ ads above the fold.

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Complete Guide to B2B Marketing

Directive Agency

Here are some tasks they might do on a daily basis: Split test ad copy. Build single keyword ad groups. The CRO focused designer can also be doing other vitals tasks for your demand generation campaigns such as: Create display ads. Frequency: Weekly. Frequency: Monthly. Frequency: Monthly. Frequency: Weekly.

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48 Phenomenal SEO Guides, Tips & Tactics

Webbiquity

Cyrus Shepard presents “a simple framework for on-page topic targeting in a way that makes optimizing easy and scalable while producing richer content for your audience” in this graphical guide covering keyword research, keyword relationships (position, frequency, distance), internal links, semantic markup, page titles and more.

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101 Ways to Improve Your Website’s SEO & Improve Your Google Rankings

seo.co

Including one or more of these keywords in your domain name can be helpful in boosting your search rankings, as you’ll get added relevance for related queries. For example, you might have example.com and blog.example.com domains to keep your eCommerce platform and blogging platform separate. Cite yourself on Wikipedia.

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Building content in a fake news world : fact checking

Scoop.it

This is not a surprise when you consider the environment that writers, curators, and marketers work in today: Tight deadlines and high publishing frequency. To credit this statistic, you link to a “Black Friday statistics you need to know as an ecommerce business” article. Too few team members, too much to publish.