Lead Forensics

NOVEMBER 23, 2023

For example, they may find your site after seeing a blog post on LinkedIn that offers advice on a topic they are interested in. They may then be encouraged to hand over their name and email address in exchange for a white paper. You may choose to offer an incentive in exchange for their information, such as a downloadable resource.

Lead Generation 52

Lead Generation Marketing Websites Generation Leads 52

Optinmonster

DECEMBER 14, 2021

Usually, this is done by offering a freebie (like a coupon, downloadable, or other enticing items) in exchange for an email address. Lead generation tools will then collect the email address so you can follow up with your leads and begin the process to convert them into paying customers. We know, it’s a lot.

Marketing Automation Services 125

Marketing Automation Services Budget Programs Enterprise Management Work Management 125

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155