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How to Sell Subscriptions in 2023: Guide to Grow Your SaaS Business

Unbound B2B

According to Gartner , 80% of all new entrants in the SaaS industry offer subscription solutions to their customers. In exchange, these vendors generally agree to provide ongoing maintenance, repairs, support, and updates, all included in the subscription price. It locks users into a specific service for one year.

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SaaS Marketing Strategy: 12 Killer Ideas to Grow Your Company

Single Grain

Step 1: A user visits Single Grain and opts in for a YouTube ads e-book. Adding third-party authentication services also eliminates the need for email verification and ensures that you have the correct information. There are over 15,000 SaaS companies in the market, which is projected to reach $157 billion by the end of 2020.

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3 trends driving the Second Golden Age of Martech: ecosystems, experts, and (citizen) engineers

chiefmartech

Experts — the lines between software vendors and professional services firms will blur: software companies will offer more expert services; services firms will automate and bottle their expertise in code. ” (Ecosystems, experts, engineers — stretched a little because alliteration is always appealing.). Get acquired. Raise more money.