Hubspot

JULY 10, 2019

Back in the days of Mad Men -esque advertising agencies, tracking how many people engaged with a particular ad campaign was nearly impossible to do well. There was no dependably accurate way to determine how many people engaged with an ad or purchased a product because of it. Tracking URLs.

Doubleclick 51

Doubleclick Paid Search Agency Ads Adsense 51

Webbiquity

SEPTEMBER 8, 2010

What Type Of Social Media Ads Are The Most Effective? According to a recent study from Psychster, “Among the seven most common formats, sponsored content ads — in which consumers viewed a page that was “brought to you by&# a leading brand — are the most engaging, but produced the least purchase intent.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Martech Advisor

SEPTEMBER 19, 2019

In this primer, we look at the concept of advertising technology, the world of programmatic (including ad buying, direct, and real-time bidding), the AdTech ecosystem, and future trends in AdTech to watch out for. What Is Programmatic Ad Buying? What Is Programmatic Ad Buying? Ad buying is done through algorithms.

Advertising Agencies 72

Advertising Agencies Advertisements Advertising Paid Search Agency 72