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Fundamentals of Product Experimentation for Beginners

Convert

If you deny it, I’ll refer you to Blockbuster and Digg. Expansion revenue: Measures revenue from existing customers that result from upgrades, add-ons, or adding more users to an account. Test different in-app prompts or email campaigns to encourage existing customers to purchase add-ons or upgrades.

Product 52
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. Social Media Users’ Interests and Expectations Vary by Network [Stats] by Pamorama. While 28% of U.S.

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Online Advertising Metrics: A Simple Framework

Digital B2B Marketing

Digital B2B Marketing Eric Wittlake's Blog on B2B and Digital Marketing Home About Posts Comments Media Rants In Practice Measurement Content Research Social Media News In Theory Demand Generation ← Ad Networks, Exchanges and … B2B? Is it obscured by other ads? Metric 1) Number of purchases made online.

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How (and Why) to Conduct an Effective Blog Post Audit

Single Grain

A good article intro is like a good ad: simple, connects with the reader, and has a clear benefit/CTA. Consider adding a relevant caption under each image, as people read them 300% more than the body text itself. If not, consider adding them. Make sure your stats are current and pertinent to your point. Click To Tweet.