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Top Learnings Around Lead Generation from INBOUND 2020

SmartBug Media

In this session, John Lawson, CEO at ColderICE Media, highlighted the correlation between waitresses leaving a mint at the table and the tip left afterward. On Facebook, posts where the first three characters are not letters generate the most engagement. When was the last time someone lent you a hand? Use the right tags! Emojis mater.

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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

Being recognized for a job well done historically correlates with employee happiness. Britain's national tourism agency was tasked with creating a campaign geared toward the continually growing Chinese market. It was the 2016 winner of the "Marketing Campaign of the Year SME" category. 13) Facebook Awards.