What Is Paid Media? Definition, Types, Process with Examples
Martech Advisor
JANUARY 7, 2020
CPC vs. CPM. Through paid advertising, marketers can also reach users that are actively looking for similar services. Cost Per Mille (CPM). Cost Per Thousand/Mille (CPM) refers to the model where an advertiser pays per thousand ad views. CPC vs. CPM. CPM is about being seen and the impressions collected.
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