Customer Experience Matrix
JULY 20, 2009
Summary: Active Conversion helps marketing and sales departments make the best use of leads they’ve generated outside the system. For a more detailed description of this cycle, see Introduction to Demand Generation Systems in the Resources section of the Raab Guide. For example, take Active Conversion.
TrustRadius Marketing
MARCH 23, 2020
Not all contact center technology is equipped for the full range of call center activities. Conversely, software that has an exhaustive list of features may be overkill for smaller operations. It also requires dedicated IT resources, for example, implementing an on-premise contact center can take months to complete.
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TrustRadius Marketing
JULY 11, 2022
Google Analytics Free Google Analytics 360 Cost $0 No upfront pricing*There is consistently reported pricing by other sources. Google Analytics 360 does not have upfront pricing but multiple sources report the same yearly cost of $150,000 for their starting plan. Adobe Analytics from Adobe Experience Cloud No upfront pricing.
Online Marketing Institute
JULY 31, 2009
I think the idea of an iTunes™ -like interface — and pay-as-you-go pricing structure — for viewing, sorting, and selecting B2B contacts is intriguing. I would put Demandbase here along with firms like Active Conversion, Hubspot, iHance, Leadlander, Sales Genius, and Zoominfo. I’m sure I forgot a few.
Martech
FEBRUARY 24, 2022
A careful and comprehensive internal evaluation of business goals and resources is the first step in the decision-making process. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report. Here is our list, which is organized alphabetically and not in any order of importance. Product overview.
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