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5 Minutes With SnapApp’s New SVP of Marketing

SnapApp

In early February we added a new member to our leadership team, Senior Vice President of Marketing, Aaron Dun. So that Aaron can be formally introduced to our readers, we sat down for a quick Q&A to gain some insight into his thoughts on SnapApp and modern marketing. . The team here at SnapApp has some very exciting news to share!

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5 Minutes With SnapApp’s New SVP of Marketing

SnapApp

In early February we added a new member to our leadership team, Senior Vice President of Marketing, Aaron Dun. So that Aaron can be formally introduced to our readers, we sat down for a quick Q&A to gain some insight into his thoughts on SnapApp and modern marketing. The team here at SnapApp has some very exciting news to share!

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The Yelpification of B2B Enterprise Tech: Why All Reviews Are Good Reviews

Adobe Experience Cloud Blog

Author: Russell Rothstein When I’m looking to make an important purchase, the first thing I do is check out product reviews on the internet. Whether it’s Yelp for restaurants, TripAdvisor for hotels, or Amazon for knick-knacks, reading product reviews help me make better buying decisions. What is B2B Tech Yelpification?

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Social media strategy for B2B: what’s required and what’s optional

Chris Koch

Most of the marketers I talk to are trying to reach a few top executives in big organizations who make buying decisions about big, complex products and services. Decide whether to take an active role in creating conversations and fostering a community.

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Social media strategy for B2B: what’s required and what’s optional

Chris Koch

Most of the marketers I talk to are trying to reach a few top executives in big organizations who make buying decisions about big, complex products and services. Decide whether to take an active role in creating conversations and fostering a community.

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The 6 Best B2B Social Media Platforms to Drive Results

EveryoneSocial

Social media offers one of the most direct opportunities for business marketers to showcase their products, people, and priorities. Using the platform is a great way to get involved in conversations with industry leaders and buyers that are looking for recommendations on products and services.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Takeaway : Blogging is still one of the most widely-used content marketing strategies, and for a good reason; blogging builds links (and authority), gives you a platform promote your product/service, and provides a vehicle to educate prospects. . . And, it’s nowhere near as targeted as content marketing. . .