Klout and the Reality of Return on Influence
Convince & Convert
MARCH 6, 2012
There are a lot of issues, as you know, with privacy. Maybe Narrowcasting Trumps Broadcasting. Jay: One of the premises of online influence and Klout and things of that nature is your ability to move larger than average numbers of people to act in some way. Mr. Schaefer, how are you, good sir? Mark: I could not be better.
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