Can CMOs Master The Customer Experience For Hispanic Shoppers?
Buzz Marketing for Technology
OCTOBER 25, 2013
So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., Does the mobile site look like a duplicate, yet shrunken, version of a brand’s online site? According to the U.S. million, or nearly one in six Americans.
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