Marketers’ Top 5 Priorities for 2019 Ranked (And Why They’re Counterintuitive)
Unbounce
FEBRUARY 4, 2019
This is what will give you the edge over the competition and drive down the cost of your PPC ads—right? Well, not entirely… Here’s the problem: proper A/B testing takes time to pull in adequate sample sizes and to get statistically significant results. It’s enough to make anyone feel a little overwhelmed. That’s bonkers!
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