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SWOT Analysis for Your Business and Content Marketing

ClearVoice

What is SWOT analysis? As a tool for strategic planning, SWOT analysis is a review of your company’s or organization’s Strengths, Weaknesses, Opportunities, and T hreats. What is SWOT analysis? SWOT is an acronym that stands for Strengths, Weaknesses, Opportunities, and Threats.

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What is PDCA? (and Why It Matters for Marketers)

Marketing Insider Group

They both came to the conclusion that validating your assumptions before acting on them was a good idea. What is PDCA (Plan Do Check Act)? PDCA (plan-do-check-act) was initially introduced as a quality control system in manufacturing during the 1940s in Japan. What do Francis Bacon and Japanese manufacturers have in common?

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How to Conduct a Market Opportunity Analysis

Hubspot

What forces are acting on the market today? Evaluate product or service demand. You may have invented the next Google Glass : a great product with tough, niche demand. A market assessment will show the potential for selling your product or service. Consulting agency Say Yeah! Five years? ElderCare Case Study.

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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

They don’t want to be sold to, but when they have a need they consult their friends, peers and industry experts to find the right solutions. There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys.

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Crticial B2B Marketing Actions for the New Normal

B2B Marketing Traction

They don’t want to be sold to, but when they have a need they consult their friends, peers and industry experts to find the right solutions. There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys.

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What is Marketing Intelligence?

TrustRadius Marketing

Marketing intelligence refers to the insights, stats , or data that help businesses position products and services within their niche industry. For larger companies with several product lines, marketing intelligence will be more complex and even more indispensable. Why Marketing Intelligence Matters. Benefits of Marketing Intelligence.

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Everything to know about Marketing Environmental Analysis.

Valasys

Ninety-nine times out of a hundred, the success of a product or a service depends on how we are reaching out to our audience. Do our products/services fulfil the needs of our customers? Do our products/services fulfil the needs of our customers? Factors to monitor: Identifying the right target audience for the product/service.