Biznology

MARCH 2, 2021

As if the e-commerce market wasn’t growing fast enough in recent years, during the pandemic it has reached unprecedented heights. The current momentum will see e-commerce continue to grow and build market value rapidly in 2021 and the years to come. Nowadays, though, almost every customer touchpoint is a potential sales channel.

eCommerce 163

eCommerce Marketing AI Lead Scoring Lead Ranking 163

Martech Advisor

OCTOBER 7, 2019

Sherri Kolomayz, Senior Product Marketing Manager, Infor, shares tips for keeping new year planning evergreen and relevant for changing customer habits. As the calendar months roll into fall, visions of spreadsheets, pivot tables, calendars, and PowerPoint presentations loom in every marketer’s mind.

Resource Management 70

Resource Management Budget Programs Planning Marketing Plans 70

PureB2B

SEPTEMBER 24, 2017

It’s time to review the key B2B marketing trends that have popped up so that you can evaluate the success of your B2B strategy. We've picked the year’s 5 most compelling trends in B2B marketing to tell you exactly what they mean for your business: 1. The Success of Account-Based Marketing. Remember, it’s all about context.

Resource Management 62

Resource Management Account Based Marketing Trends Marketing Management 62

PureB2B

SEPTEMBER 24, 2017

It’s time to review the key B2B marketing trends that have popped up so that you can evaluate the success of your B2B strategy. We’ve picked the year’s 5 most compelling trends in B2B marketing to tell you exactly what they mean for your business: The Success of Account-Based Marketing. Remember, it’s all about context.

Resource Management 54

Resource Management Trends Account Based Marketing B2B Marketing 54

Outreach

APRIL 22, 2021

The process involves various communication channels to build a relationship, improve satisfaction, and proactively nurture your customer base. It's essential to note customer experience and customer engagement are sometimes used interchangeably, but each has its distinct role in the customer cultivation process.

Conversion 52

Conversion Webinar Metrics Resource Management Marketing & Strategy 52

ClickZ

JULY 31, 2019

Percolate’s content marketing platform is used by enterprise companies including Microsoft, Bosch, United Airlines, and BP. Percolate’s technology falls somewhere between a “content marketing platform” and a “marketing resource management tool.” Image source: Percolate.

Enterprise Management 91

Enterprise Management Resource Management Digital Asset Management Work Management 91

QuanticMind

OCTOBER 25, 2017

Day 2 of #SMX East offers new insights on paid search trends, what Amazon is doing in search engine marketing, and SEM automation. Day 2 Keynote: “Search Marketers Are The Trailblazers In The Emerging Martech Era “ by Scott Brinker. Automation: “Artificial Intelligence Ain’t Art” by Merry Morud.

Paid Content 40

Paid Content Paid Search Agency Amazon Enterprise Management 40