Remove Acquisitions Remove Course Remove Demand Generation Agencies Remove Jigsaw
article thumbnail

Quotable Moments from Two ABM Podcasts with Jon Miller (CMO and CPO, Demandbase)

Engagio

Jon joined Demandbase in June 2020 with the acquisition of Engagio, an ABM SaaS company he co-founded. Jon shares things like his hearing loss journey, his distaste for super-sucker DSPs, and (of course) his vision for the future of B2B sales and marketing and how Demandbase One is driving the train. How he got here. Old Fashioneds.

CPO 71
article thumbnail

Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. As part of a broader lead generation, on-demand platform, Demandbase offers a free, downloadable Web application built on Adobe AIR (one of 3 investors in an $8M round they also announced.)

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Differences Between PR, Marketing, and Advertising and Their Applications

PureB2B

The PR agency or a team member might notify reporters and bloggers and maybe even work with the executives to produce a video announcement and the significance of that news. This means that even if your PR team or agency is passing information out to the media folks, you have no say in what they eventually write or their presentation methods.

article thumbnail

Differences Between PR, Marketing, and Advertising and Their Applications

PureB2B

The PR agency or a team member might notify reporters and bloggers and maybe even work with the executives to produce a video announcement and the significance of that news. This means that even if your PR team or agency is passing information out to the media folks, you have no say in what they eventually write or their presentation methods.