Valasys

JUNE 10, 2019

The criticality of Account-Based Marketing for B2B businesses is immense; it involves customer acquisition & retention, engaging them through omnichannel marketing & generating sales conversions & afterwards delighting them for future prospecting & positive word-of-mouth.

Account Based Marketing 60

Account Based Marketing Top of Funnel ABM Marketing Report 60

Valasys

JULY 17, 2020

According to HubSpot, 63% of marketers identify driving traffic and lead generation to be prime challenges. Personalization isn’t enough, you need to speak to the prospects and customers in languages that are individually tailored to suit their specific stages in the buying cycles.

Lead Generation 97

Lead Generation Lead Scoring Lead Ranking Generation 97

Valasys

NOVEMBER 21, 2019

Learn more: Benefits of Content Personalization for B2B Marketers. Intent Data: Intent data has promising, yet majorly untapped potential in the B2B marketing world. Learn more : 13 Ways Agile Content Marketing benefits B2B Enterprises. Valasys Media is a renowned name when it comes to B2B service providers.

Planning 58

Planning Studies B2B Marketing Trends 58

PureB2B

MAY 30, 2022

Technographics is the next step in the development of market analysis after Demographics, Firmographics and Psychographics. This holds true if you are a business reliant on accurate prospecting data to drive your marketing, an established brand looking to identify niche personas, or a startup yet to make your first sale.

Ideal Customer Profiles 62

Ideal Customer Profiles Marketing Automation Services Marketing AI Account Based Marketing 62

Valasys

AUGUST 16, 2019

Specifically focusing on the demographic, firmographic, technographic, firmographic as well as psychographic digital footprints left by the prospects throughout their buying cycles the marketers can focus on improving personalization which in turn helps in customer retention a well in acquiring new customers.

Marketing AI 40

Marketing AI Lead Ranking Marketing Management Lead Scoring 40

Valasys

MARCH 5, 2020

Intent data combines the demographic, firmographic, psychographic, technographic as well as the past browsing histories, cookie-data and the purchase histories of the existing customers as well as the prospects to deduce the most appropriate reason for them to research.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Valasys

AUGUST 19, 2019

The market segmentation & targeting is an indispensable part of a highly effective omnichannel marketing strategy. Content Marketing can be an effective tool for producing leads for the B2B businesses, provided the pieces of content being generated are of high-quality & relevant to the industry. .

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40