Account Based Marketing Analytics In-market Prospects Intent Signal 
Content4Demand
NOVEMBER 5, 2021
The True Influence approach provides robust audience segmentation and filtering using an unlimited combination of multi-variant intent topics including company contacts, locations and installed technology criteria. How does the elimination of third-party cookies change the content marketing landscape?
Aberdeen
MARCH 1, 2019
Madison Logic, an ABM platform provider, has announced the launch of Journey Acceleration, a dynamic targeting tool. Users can integrate Journey Acceleration’s criteria with Salesforce, Marketo, intent data and firmographics, enabling granular control over the dynamic targeting of content at buyers within the sales funnel.
6sense
DECEMBER 8, 2021
Intent data and predictive data are required to identify when prospects are ready to buy. Savvy revenue teams use ABM-centric account engagement platforms, with AI operating at their cores , to extract these crucial clues. If not impossible.).
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