Optinmonster

MARCH 4, 2024

That’s where split testing, or A/B testing, comes into play. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. In this article, we’ll cover everything related to split testing, sharing insights, and best practices.

Multivariate analysis 82

Multivariate analysis Marketing Automation Services Budget Programs A/B testing 82

Rev

JULY 15, 2019

Well, the findings of others serve as the perfect launch pad for testing. When it comes to crafting email marketing campaigns we can have a gut feeling, a hunch, an educated guess — but nothing holds merit until it’s been tested. Use a large enough sample size. To get an accurate result in an AB test, you need a big enough pool.

A/B testing 114

A/B testing Email Marketing Marketing Analytics Tools Peer-to-peer 114

Outgrow

MAY 17, 2022

Phil Gamache: Maybe staying too long at my first job out of university. Like how deep you go and how sophisticated you kind of roll out some of these automations. In this podcast – we learn the secret behind his rapid career growth in this ever-evolving world of marketing. About our host: . It’s Ottawa in Canada.

Paid Search Agency 52

Paid Search Agency Automation A/B testing Lead Ranking 52

ConvertKit

DECEMBER 31, 2019

You probably picked one or two stock photos you liked , wrote a catchy headline and some quick sales copy , and slapped on an opt-in form. The only way to know for sure what combination of messaging, imagery, and offer will bring the most conversions is to test each element on your landing page, and measure what works (and what doesn't).

Landing Pages 70

Landing Pages A/B testing Conversion Conversion Rate 70

Convert

SEPTEMBER 8, 2021

So you’re currently running A/B tests and looking to scale out your testing program. You have good traffic, you’re seeing great results and now you want to run far more tests and get that data asap. But how can you start testing faster? That’s where multivariate testing comes in. So let’s dive into it….

Multivariate analysis 52

Multivariate analysis Marketing Automation Services Tools A/B testing 52

Convert

MARCH 21, 2023

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. Well… that’s impossible (sorry to get your hopes up), but heatmap and session replay tools come reasonably close.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convert

OCTOBER 27, 2021

Maybe you’re pushing out as much as you can but you only have so much time or budget and you need more impact? You can learn to make your marketing far more effective by improving it with A/B testing! You can learn to make your marketing far more effective by improving it with A/B testing! What Is A/B Testing?

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52