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Marketing Automation 2014 Industry Overview: What the Surveys Tell Us

Customer Experience Matrix

Strong Growth Continues As I reported last week , I expect industry revenue to grow 60% in 2014, accelerating from the already-impressive 50% per year we saw in 2012 and 2013. As the Pepper Global slide suggests, different vendors are strongest in different customer segments. Here’s how I see things. million for HubSpot and $85.1

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Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.

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article thumbnail

Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.

article thumbnail

Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.

article thumbnail

Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.

article thumbnail

Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.

article thumbnail

Top Marketing Automation Buyer Trends by Software Advice

GreenRope

Software Advice recently analyzed nearly 365 interactions with marketing automation software buyers to discover the top reasons for evaluating, the most requested features and most active buyer sizes and segments. Thirty-seven percent of buyers in our sample work in real estate, an industry experts describe as notoriously slow to adopt.