2013 Cost Per Click CPM Tips 
The Point
OCTOBER 7, 2014
Billion with Google in 2013. Increasingly, however, B2B marketers have other options when it comes to investing pay-per-click dollars. Here are 17 tips, techniques, insights and strategies for making the most of your paid social advertising dollars: LinkedIn. Ready to take the plunge into Social PPC?
Hubspot
FEBRUARY 27, 2019
In this section, we walk through how to set up a campaign and build your ad(s) — plus some best practices and tips for each. In this section, the three options you have are: Automated bid , which allows LinkedIn to determine what amount will maximize your campaign objective and whatever option you choose (Clicks, Impressions, or Conversions).
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