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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity

60% of people who use three or more digital means of research for product purchases learned about a specific brand or retailer from a social networking site. 76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). 46% of all searches are for information about products or services.

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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Even if you’re not building a B2B startup right now, you’ll find inspiration, new ideas, and frameworks that will help you with the product you’re building right now. Every prosumer product (e.g.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Looking at the importance of social media by business function, 80% of business executives said social is “important” or “somewhat important” in marketing and branding; 74% said the same for customer service; 70% for innovation and new product/service development; and 63% for employee recruiting. e-Strategy Trends ).

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Looking at the importance of social media by business function, 80% of business executives said social is “important” or “somewhat important” in marketing and branding; 74% said the same for customer service; 70% for innovation and new product/service development; and 63% for employee recruiting. e-Strategy Trends ).