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Best Analytics Agency: Top 8 Choices for 2022

Single Grain

Digital marketing analytics is crucial for every business. Data-driven insights provided by top analytics agencies help marketing teams consistently measure the impact of their marketing strategies and benchmark their own efforts. TABLE OF CONTENTS: ↓ What Is Marketing Analytics?

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan?

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What Is Owned Media? Definition, Process, Best Practices, and Examples

Martech Advisor

Owned media is defined as the set of communication channels/outlets that an entity (organization/individual) has complete control over. In this article, we'll look at the concept of earned media and how you can create an owned media process for your organization. Table of Contents. What Is Owned Media?

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Your website sucks

Biznology

For the last year, I had been acting Director of Social Media at Unison , probably one of the most fashion-forward, innovative, creative, and tech-savvy web application development companies I have ever worked with. Nothing could load the firm’s website because the entire site and all its content was hidden in an Adobe Flash blob.

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16 marketing automation platforms your organization should consider

Martech

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Below you will find a list of 16 notable marketing automation vendors that we profiled in recent MarTech Intelligence Reports on B2B marketing automation platforms.

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Is Netflix a SaaS? 25 Examples of SaaS Companies that Are Rocking It

Single Grain

That’s pretty much how the SaaS industry started – although back then they called it a “time-sharing system” But the first SaaS company, Concur , started selling software licenses directly to enterprises in 1998 (they were acquired by SAP in 2014 and renamed SAP Concur). Book My Free SaaS Marketing Consultation.