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7 Great Social Media Advertising Campaigns

Bannerflow

Social media campaigns are a form of advertising that takes place across a brand’s social channels. These campaigns often involve several uploads or posts and deliver targeted advertorial content to your audience. Let’s look at seven of the best social media advertising examples out there. Pantone “User Generated Color” .

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The Ultimate Affiliates Guide to Native Advertising with Outbrain

Outbrain

You’ve heard it before – native advertising is hot. The first native ads appeared in 2012, and since then, native advertising spend has exploded, overtaking display spend back in 2017. By 2020, native advertising is predicted to make up 30% of all global ad spend. Native ads work differently on different platforms.

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Blogger outreach is earned media PR, isn’t it?

Biznology

“ Earned media (or free media) refers to favorable publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity gained through advertising.[1] I may well be mistaken. That’s fine.

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3 Social Media Messenger Apps You Need to Know in 2016

Content Standard

But WeChat falls into its own unique category in that it has had brands built into its core messaging model since September 2012. But as the Content Standard’s John Montesi writes: “the real advertorial power of [messaging apps for businesses] is not in the scramble to come up with push ads in yet another new medium.”

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3 Social Media Messenger Apps You Need to Know in 2016

Content Standard

But WeChat falls into its own unique category in that it has had brands built into its core messaging model since September 2012. But as the Content Standard’s John Montesi writes: “the real advertorial power of [messaging apps for businesses] is not in the scramble to come up with push ads in yet another new medium.”

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Should You Pay for Content Distribution?

Hubspot

Remember social media marketing before 2012? Actually, businesses begrudgingly began adding Facebook advertising and post promotion into their marketing budgets. Sponsored content is similar to what used to be known as “advertorials”—but even less salesy. So, is there another alternative to paying for exposure?

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11 Pro Tips for Better Business Blogging

Online Marketing Institute

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