The ROI Guy

JANUARY 16, 2014

In 2012, initial rosy predictions of 3.7% Looking back at the reasons for the forecast shortfalls, Gartner indicates economic headwinds, a shift from land-lines to mobile, even blaming exchange rate fluctuations. According to Forrester, prospects indicate that less than 12% of sales engagements are focused on customer value.

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The ROI Guy

APRIL 8, 2014

In 2012, initial rosy predictions of 3.7% Looking back at the reasons for the forecast shortfalls, Gartner indicated economic headwinds, a shift from land-lines to mobile, even blaming exchange rate fluctuations. According to Forrester, prospects indicate that less than 12% of sales engagements are focused on customer value.

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Gartner Forecasting Spending Marketing Proposals 40

The ROI Guy

JULY 8, 2014

In 2012, initial rosy predictions of 3.7% Looking back at the reasons for the forecast shortfalls, Gartner indicated economic headwinds, a shift from land-lines to mobile, even blaming exchange rate fluctuations. When the dust settled on 2013, the IT spending growth was a mere 0.4%. Percent in 2014 Gartner Forecasts 3.1%

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