2012 Ad brokers Contact Marketing Salesforce.com 
Biznology
JANUARY 23, 2013
To reach cold prospects among business audiences, sales and marketing teams often begin by developing a list of prospective targets. Marketers can find just about every target company, title and job function they need from traditional list suppliers. Photo credit: Wikipedia. Let’s look at what’s new in B2B lists these days.
Biznology
FEBRUARY 13, 2015
Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Contact media sequence and frequency. Of the four, no experienced B2B marketer disagrees that the targeting, segmentation and list element is the most important. Offer for response. Creativity.
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