Biznology

article thumbnail

Lurkers are the 99.989% of Social Media

Biznology

Sam believes this is dead and that it’s closer to 70%/20%/10%, according to some research by Paul Schneider (from back in August of 2011). This is an important differentiation. Or, if I were to be more charming, 900-90-9-1. Those 900 are important, even if 90% of them bounce, there’s still an impression.