How Betches Quarantainment programming is helping Stella Artois reach millennial brides-to-be during lockdown
ClickZ
JUNE 3, 2020
30-second summary: Betches Media is a digital publisher which was founded in 2011. Since its founding in 2011, Betches has featured content focused on humor and entertainment, but as the threat of COVID-19 grew, Betches shifted the focus of its content and programming on addressing the crisis by creating “Quarantainment programming.”.
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