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Anything Goes Marketing

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5 Mistakes B2B Marketers Need to Avoid in 2010

Anything Goes Marketing

2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. Not having a defined social media strategy You would be surprised by the number of companies that say “yeah, social media is important but it’s not important to us at the moment”.

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B2B Marketing Trends From Eloqua Experience 09 Via Twitter

Anything Goes Marketing

The marketing organizations that have the right people and are using the best practice strategies will have the most success. s CMOs ask: What initiatives drive ROI, how does sales & mktg funnel look, r my strategies working, how do I benchmark? Looking forward to Eloqua Experience 2010! Content choice: research survey.

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