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Ease Email Marketing Headaches

Adobe Experience Cloud Blog

to $206 million in 2010, according to Metrics 2.0. 75% of daily social media users said email is the best way for companies to communicate with them compared to 65% of all email users according to a study by MarketingSherpa (2010). by Maria Pergolino According to the Radicati Group, Inc., over 90 trillion emails were sent in 2009.

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5 Ways to Give Your B2B Marketing Strategy a Makeover

Adobe Experience Cloud Blog

1 marketing initiative for 2010. Take lead management to the next level. The importance of lead management in a B2B marketing strategy is clear: As many as 80% of B2B leads received are not yet ready to buy, according to consultancy Rain Today. Providing sales insight.

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Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

True social selling tools enable sales to better understand, prioritize and interact with the hottest leads and opportunities to quickly close more business by: Receiving updates about lead activity via email or mobile device. Providing the option to pass back leads to marketing for further nurturing.

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B2B Marketing Mix: Will Online, Social Tactics Lead?

Online Marketing Institute

Direct mail as lead management automation now makes it easier to use email, direct mail, Webinars, and telesmarketing to displace first sales calls and continue nurturing a dialogue with prospects. surveys to give grades from 1 to 5, with 5 the highest, for different methods of lead generation. What’s making a comeback?

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Marketing Automation Catching On Fire

The Effective Marketer

This entry was posted on Wednesday, February 16th, 2011 at 9:00 am and is filed under Email Marketing , Marketing Automation , Marketing Management , Marketing Planning , Marketing Strategy , Online Marketing , Uncategorized. You can follow any responses to this entry through the RSS 2.0 Like Be the first to like this post.