B2B Marketing Directions

DECEMBER 9, 2018

Since launching this blog in 2010, I've written about various aspects of sales-marketing alignment 26 times. Earlier this year, for example, InsideView published The State of Sales & Marketing Alignment in 2018 , which was based on a survey of more than 500 sales and marketing professionals.

InsideView 40

InsideView Account Based Marketing Business Demand Generation 40

chiefmartech

APRIL 11, 2016

Some intelligence vendors, like ZoomInfo and InsideView , position themselves as prerequisites for account targeting that connect marketing and sales teams. In 2010, predictive came about to tell us which leads to focus on. Any marketing organization has to have both (and a little bit of everything else). Jason Tillman, Sr.

Account Based Marketing 40

Account Based Marketing Ideal Customer Profiles Buzz Enterprise Management 40

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40