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Webinar Recording: 7 Steps to Finding Untapped Revenue

LeadSloth

This is the recording of the webinar about the 7 Steps to Finding Untapped Revenue in Your Marketing Database , which took place on June 22nd, 2010. Need Help Finding those Gold Nuggets in Your Database? Please click the ‘play’ button to start. The total length is 28 minutes. To see the slides, please visit SlideShare.

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Marketing Automation Trends for 2010

LeadSloth

In this post I want to focus on the trends in Marketing Automation for 2010. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database. In 2010 you’ll start to hear about marketing methods.