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How the most successful B2B startups came up with their original idea

Lenny's Newsletter

The more important thing, actually, is to find something that you are personally passionate about, because any good company takes a long time to build. Back then, I tended to be a shiny-object person, so left to my own devices, my natural inclination was just to go find all the shiny objects on the surface. Art by Natalie Harney.