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Using Content to Move Prospects Forward in the Sales Cycle

Industrial Marketing Today

The focus there is to optimize it for keywords or phrases for people to find your website when searching for relevant terms. Depending on the length of your sales cycle, conditions at your prospect’s end may change resulting in projects being put on hold. Copyright © 2010 Tiecas, Inc.

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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

Real-Life Offender: In December 2010, the FTC shut down two groups of Florida-based telemarketers that inundated consumers with “robocalls” in which they falsely promised to reduce consumers' credit card rates. Privacy Policies and Terms of Use. How to Abide: Create a privacy policy and terms of use for your business.

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Facebook, of course. Ironically, Facebook itself started as humble website. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

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B2B marketers are stumbling in the dark

Online Marketing Institute

Bookmark on Delicious Reader comments (9): Add your own Jason Ball 12:50PM on 1st November 2010 Good points Doug and entirely consistent with my own experiences.In Jeff Machado 1:24PM on 1st November 2010 I definitely see the value in this. Theyre missing out on a hugely powerful asset. The only trick is compliance.