Remove 2010 Remove Analytics Remove ROMI Remove Tactics
article thumbnail

The Power of Return On Marketing Investment Calculations

Online Marketing Institute

And we’ve also all heard about a calculation called Return on Investment, or perhaps more accurately for us marketers, Return On Marketing Investment, or ROMI, which can and does answer the question. 3 factors are driving organizations large and small to focus on ROMI today: 1. Cymbic’s ROMI Calculator. Why is this so?

ROMI 40
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

That said, they also have the option of assisting users in set up as it is more cost effective for them to work with the data analytics team determining objectives. She specializes in social media strategies that lead to actionable plans to achieve real world objectives. Pricing: Your pricing is incorrect.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Allocadia’s MPM platform will inspire you to ditch your marketing spreadsheets

ClickZ

30-second summary: Founded in 2010 by twin sisters Kristine and Katherine Steuart, Allocadia has over 100 employees around the world. times greater return on marketing investment (ROMI) this past year. Founded in 2010 by twin sisters Kristine and Katherine Steuart, Allocadia has over 100 employees around the world.

article thumbnail

How to Define & Measure Social Media KPIs – Part VI

Valasys

Along with the in-built analytics sections for the popular social media platforms, companies also do extensive research to define and measure the Social Media KPIs as parts of their marketing strategies. Pinterest is a comparatively younger platform as compared to other social media platforms & was found back in the year 2010.

article thumbnail

SEO beyond Search Engine Optimization: Convergence with Content Strategy & Towards a Holistic Strengthening of Digital Capability

Valasys

Early 2010 saw Google enforcing stringent algorithms to get rid of spam-based optimization – in particular, the link-buying Black Hat SEO strategies that had become dreary & deteriorative. With the start of mid-2010, SEO & content strategists started working in conjunction , to complement each other.